YOUR OWN WEB TV

YOUR OWN WEB TV
25 Ağustos 2020
BROADCAST & FILM


in the internet age, setting up your own internet television has become very simple. Internet televisions or internet channels, which are now called WEB TV, are positioned as the most modern and effective method to convey your message and content to the attention of large masses. Access to information and learning is nowadays provided intensively by audio-visual technologies. For this purpose, a significant amount of video content is produced due to both demand and supply needs. In the context of all these needs, thanks to the flexibility of ready-made platforms such as Youtube, Facebook, Twitch, Vimeo, Dailymotion, or through professional CDN infrastructures, you can design and set up. Your own internet channel as clips that can be watched 24/7, event-based or demand-based.your own Web TV / internet channel, you can introduce yourself, your products, your institution, your business or your brand in the most interesting and effective way.

WHAT WILL YOU PUBLISH?

It is helpful to plan clearly in advance what your content and schedules will look like, as in the examples below:

  • Live or recorded streams from your own professional camera or webcam
  • Corporate promotions, information and events
  • Your customer reference videos
  • Your archive videos and clips
  • Live events in the form of questions and answers about your professional field
  • Content you provide externally
  • Information about your products and solutions
  • Clips for your expertise
  • Ads

You do not have to broadcast 24/7 on internet television. You can broadcast your live streams according to the best time to catch your target audience. At other times of the day, you can publish your content from your archive in the order you want. The availability of optional content will increase your audience number.

TECHNICAL SIDE OF THE WORK

On easy-to-use and ready-to-use platforms like YouTube Live, Facebook Live or Twitch, you'll first need to sign up and then set up your channel for your live streams.

Creating your own website and channel with your own domain name can do better to promote your business; but it requires more work and expenditure. Also, since streaming requires a certain and regular bandwidth, it requires a web hosting and CDN service. If you plan to record your productions yourself, you will need a good camera set, high quality audio equipment, video editing software on your computer and a studio to shoot.

An area in your business or home could be good enough if you can arrange good lighting and possibly sound insulation. Your background is important. For example, a video in your office can show your audience personal information about you or show that you are a true professional. Creating a background completely puts the focus on you and what you say.

 

 

 

PROMOTION IS IMPORTANT

It may not be a good idea to expect your target audience to match your channel. Announce your new internet channel on your website, brochures, news bulletins or in your institution, in short, in the most appropriate environments. Use social media to announce your launch, schedule, and provide people with the web address.

If you have a specific program or event you want to watch, announce it at least 48 hours in advance. Once you start getting followers, you can broadcast promo clips on your channel to announce your future shows.